We’re thrilled to unveil a new logo and identity for our flagship golf product – SimpleGolf. The update reflects the evolution of our golf business as we’ve consolidated our golf management products and focused on creating an effortless user experience for golf club operations.

The new product identity adopts the MSL blue and yellow colour palette to reflect our connection to other MSL products and emphasise the interoperability of our suite.

The first product to adopt the new brand identity is our golf management system PPG – now SimpleGolf Management. Pro-shop and golf operations users are already using the new look and feel. 


Our team has worked hard to bring this fresh, unified brand to the market. The new branding exemplifies our goal to create simple user experiences to solve complex golf operations.

MSL Golf provides technology platforms covering the golf value chain including World Handicapping (WHS), GOLF Link and GolfBox solutions.

For any further questions or issues, don’t hesitate to get in touch with SimpleGolf Support.

Learn more about our golf management system, SimpleGolf Management