Use data to understand your customer preferences, predict future behaviour and build targeted, personalised promotions
Use targeted and personalised marketing campaigns, promotions and offers to increase revenue in strategic focused areas.
Understand your what your customers are buying and focus your marketing efforts around building high conversion campaigns.
Manage and analyse data about your members and craft promotions, offers and rewards based on spending habits. Incorporate digital advertising to promote events and special deals.
Build customised member programs and offer member points programs, rewards and redemption offers, tiered membership levels as well as understanding member preference and contact details.
Allergens are an important part of your food service processes. You can now import allergen and nutrient information and operators and customers can see the allergens in any product realtime.
Watch this video and hear how Individual Restaurants, who own over 40 restaurants in the UK, consolidated their POS and BI software to give business-wide visibility on ordering, payments, and customer loyalty. This led to increased revenue, customer engagement, and less time building reports in Excel for Individual Restaurants.
Hear from our customers about how technology helps to drive their business
"I use MSL BI daily, mostly project related. For example I am currently working on customer profiles for each site using MSL BI. I also use MSL BI to get a quick snapshot and spot trends. If something is out of the ordinary, then I delve deeper into it to uncover the cause."
”We are now able to be on the front foot, to see what people are ordering and get more transactional information than we've ever had before...We know who our top spenders are based on their visits and their spend through the system but they don't necessarily have to be a member."