Wigan Athletic reviewed their public catering performance and noticed the large amount of time it was taking to reconcile stock and cash at the end of games. They also determined a need to address the lack of ability to analyse wastage and staffing rates.
MSL Verteda worked with Wigan Athletic to implement a new software and hardware system that more effectively reconciles stock and tills, integrates cashless payments, and provides stadium-wide customer analytics.
The club now benefits from a vastly reduced time to reconcile stock and tills and foresees the long-term return on investment that analytics will provide through customer insights.
It’s all-around stock management, revenue management and staff management. If we can nail those three then the return on investment is huge.
Jonty Caste, Head of Business Development & Customer Experience